Unforgettable brand experiences since ’09.

Our Story

Founded in 2009, Monarch is a woman-owned, creative merchandising agency with offices in Chicago and Denver. Our mission is to create innovative merchandise solutions that provide unforgettable brand experiences. Our ultimate goal is to provide excellent service while cultivating the connection between those experiences and the visionary brands which they serve.

At Monarch, we believe in the concept of the “spark”—that indescribable reaction that occurs when interacting with a product that creates a specific feeling, whether that be joy, humor, surprise, or contemplation. It’s that spark that we seek to produce in all of our custom branded solutions that gives meaning behind the merchandise. We transform creative ideas into innovative solutions.

Meet the Team

Yvonne Lyngaas Zeman

As Founder and CEO of Monarch, Yvonne is a creative powerhouse. She’s passionate about collaborating with clients to solve their marketing challenges through spirited brainstorming. The way to Yvonne’s heart is through fancy cocktails and conversation. Gin fizz with egg whites, yes please! On the weekends you’ll find her drinking coffee and watching soccer with her husband, Mark.

My Mantra: Be brave with your life

Anna Nguyen

Anna is Monarch’s make-it-happen magician. The best part of her role as Partner and COO is having the opportunity to help team members achieve their full potential. On any given day, you’ll find Anna pounding back a La Croix while balancing the day-to-day operations of Monarch with being a new mom. The celebrity she admires most is Sara Blakely for her ingenuity and her favorite book is Delivering Happiness by Tony Hsieh.

Spirit Animal: Panda

Rachel Minogue

Rachel is a dancing, Kentucky-loving, sports fan. She joins Monarch as an Account Executive with an eye for creating unique merchandise solutions and knack for building strong client relationships. In her downtime, you can find her binging true crime shows with her black lab, Booker. Looking for a compelling conversation? Ask Rachel about Chipotle versus Qdoba and why bananas are the worst fruit.

Weakness: Anything chocolate

Sheena Rose

A lover of jokes and her Aunt Laurie, Sheena is Monarch’s energetic Staff Accountant. After office hours, you’ll find her watching true crime documentaries in the dark while eating ice cream. Sheena loves being a part of the Monarch team and cracks a joke whenever the occasion arises.

Favorite Celebrity: Kate Moss

Lucy Uguccioni

As an Account Coordinator, Lucy is the go-to idea generator and loves brainstorming new ways to wow clients. On the weekends, you’ll find her practicing yoga, playing soccer, or going for a run with her dog, Atlas. She loves being a part of the Monarch family who knows the way to her heart is always pizza.

Spirit Animal: Horse